Using Guerilla Recruiting to find hard-to-reach participants

Where is the best place to talk to busy, stressed travelers? What is the ideal environment to talk to tourists on a strict schedule? Sometimes it seems like the people we need to talk to are out of reach. A tourist wouldn’t want to take part in a user interview while on their vacation. Travelers running through the airport or the train station are way too busy to entertain your questions. So, how can we find these hard to recruit participants?

Sure, you can bring people into an interview room and ask them…

Anjuli Sethi

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